︎︎︎VOLKSWAGEN
︎ FILM ART DIRECTION

The last commercial, for the last Beetle. Throughout history, whenever someone the world adores passes on it seems tradition the whole world joins to say one final goodbye. Just look at Robert F. Kennedy and even our boy Biggie.

After 70 years, arguably the most notable car in the world has retired paving the way for Volkswagen’s electric future. So we sent the VW Beetle on its Last Mile across America and we included all of its friends whose lives it had reached like Andy Warhol, Andy Cohen, Kevin Bacon, Vivian Maier even the Art Director, Helmet Krone that created the classic VW ads. And to finish, it wouldn’t be right if we didn’t include The Beatles to sing it off.